Archive for September, 2008|Monthly archive page
I previously talked about AppStore Sales by Country. As I mentioned in my previous post, there is a BIG difference between US sales versus sales in countries. I think this is party because iPhone was available in US much longer than other countries.
But, how does this look on a daily basis? Here is a chart…
Again, as you see, US dominates the application sales in AppStore. But then, all other countries chip-in to about 30%-40% of the sales. As you’d expect, Australia, UK, Canada etc stand at a distant second to US. It is nice to see the reach you get to a great number of countries through AppStore. This is the key advantage to AppStore right?
My observations are for a fairly generic app. I am sure this varies for US focused apps. I’d like to hear your experiences on the geographical sales front. Any thoughts?
Apple approved the latest update of Flight Status (2.2) application. Based on our users requests, we made several enhancements to the application.
Some of you wanted us to include the ‘Confirmation Number’ for your flights. This is now added under the Trips section in the application. You can also specify the Source and Destination information (optional though) while adding flights to your trips. This is useful when you have multiple flights in your trip with different segments.
We have been receiving very good feedback from you, our users. I’d like to thank you all for your feedback and request you to keep these coming. The application is improving at a rapid pace with your feedback.
Apple made some changes to the AppStore recently. Many blogs miss the actual meat, but focus on blocking fake reviews part of the update. The meat is, Apple changed the way the applications are listed in each category. Let ms explain this in detail.
In AppStore, all the applications are categorized based on ‘released date’ by default. But in the previous versions, the ‘Release Date’ was actually the last updated date. This means, if an App was released on Sep 1st and updated (with a new version) on Sep 28th, the released date of the app that was considered was Sep 28th. With this approach, the following were the issues…
- The applications that were updated appeared as new applications (which was misleading)
- When an application was listed on the first page in a category, the sales of that application immediately jumped up (because it is displayed on top in iTunes and even on iPhone for that category)
- Because the sales jump up high for every update (because the app shows up on the first page) the developers focused on updating existing apps (and improve their sales) rather than invonation with new apps
- As the developers push the updates frequently to keep their sales high, the users are often fed-up with updating their apps frequently
Don’t believe in what I am talking about? Here is the sales for one of my apps. As you notice, it hits the peaks when the app is on the first page in a category (which happened whenever I did an update) and it slowly drops down as it moves down to other pages.
With the latest update to the AppStore, the above behavior is no longer holds true (and I am glad it doesn’t). This is because the applications are now categorized according to the ‘Actual Released Date’ rather that the last updated date. This means…
- Developers cannot forcefully push out ‘dummy’ updates just to appear on the first page and increase their sales
- Competing Apps can now focus on real innovation in functionality rather than focusing on who pushes the update first.
- New Apps appear on the first page in each category for longer time (which gives them enough time to prove their worth)
- The first few days where the app is on the first page in a category will be the most profitable time from a developer’s stand point.
Overall, from an ‘AppStore as a platform’ perspective, this is a great move. Sure, developers will hate this as they cannot keep on pushing the updates every week and make more money. But from new application development point of view, this will spur innovation as developers will now be focused more on creating new applications rather than pushing out updates to the existing apps.
But this approach also has its own negatives. As updating an app doesn’t benefit the developers financially, they will focus on rolling out new apps rather than improving existing ones. This is bad for users.
Apple has learnt quickly that many developers are gaming the system and fixed it with the recent update. Sure, we will see many others gaming the system in different ways (like we see with Search Engines). I think Apple has to be on top of these to keep the innovation flowing in AppStore .
The latest version of the Converter Application has been approved by Apple and is now available on AppStore. This new update includes two new conversion categories – Pressure and Torque. These have been the most requested categories These additions pushes the total number of units supported to 172 across 15 different categories.
Apart from new unit categories, based on user requests, we also added the ability to reorder the unit categories on the home screen. This lets you put the categories you use on the top.
Do give this new version a try and let us know what you think. Now, we are off to work on the next version. We badly want to get the Currency Conversion into it. Off to the den now…
The latest version of the Flight Status application is now available on the AppStore. This version fixes the issues related to the Trips module. All the crashing issues have been fixed in this update. The Trips module should work more smoothly now even while adding multiple trips in a single shot.
Please do give this a try. We can’t wait to hear your feedback.
We are happy to see that Flight Status 2.0 is out. We could have used 1.1 as the version number, but decided against it because we added a new module in the application – Trips.
Before getting into the details of 2.0, I’d like to first talk about an issue we have in 2.0. If you are a 1.0 user and if you update your application, we noticed that the Trips functionality crashes the application. To avoid this, please try to delete 1.0 and go with a fresh 2.0 installation. Because you already have purchased this app, you’ll not be charged again.
Coming back, the ‘Trips’ application lets you create trips and add flights to that trip. This way, you need not enter or remember the flight details to check the flight status. You can now enter all segments of your flights and you are all set.
Apart from the Trips functionality, we enhanced the application further. The crashing issue was solved in this update, Phoenix Airport is now included along with some other missing information and now we show the Terminal information in the flight status.
Apart from these, the 2.0 version includes several other changes to improve the application further. Because we added some significant functionality, we increased the price by $1 for new users.
We hope this application will be further useful. Looking forward to your feedback.
I was impressed when John Casasanta from taptaptap announced their sales numbers for their applications. I like their openness and I plan to follow them soon in revealing some of the numbers wherever it makes sense. But in this post, I want to talk about the iPhone App Sales by country.
Its been almost a month that we rolled out the Converter application for iPhone and here is how the sales look by country.
Click on the graph for larger version
As you notice, the difference in sales between countries is HUGE. With over 60% sales, Americans are by far the leading consumers of apps on AppStore followed by UK, Canada, France, Australia, Germany etc. But the difference between sales is very visible.
But then, iPhone has been around for over a year in US while that is not the case for other counties. We’ll have to see how the sales in other countries will improve over time.